BHB collaborated with ICICI Bank during the month of September through newsletter. Awareness on heart health was built through a newsletter, web banners and daily health tips. Discounted health checks are also being offered in all cities for ICICI customers till December 31st, 2015
BHB in association with Apollo hospitals also conducted an interactive session with a cardiologist in Mumbai  which was broadcasted to 70,000 employees of ICICI.